Find Direction When Things Feel Unclear
Becoming You is a research-backed methodology for purpose, clarity, and flourishing.
Designed for anyone who’s ever asked the question:
What should I do with my life?
What is the Becoming You Methodology?
The Becoming You methodology is a research-backed framework developed at NYU Stern - Initiative on Purpose and Flourishing. It helps individuals and organizations gain clarity and direction by aligning three essential elements: values, aptitudes, and interests grounded in real-world opportunity.
With an exclusive suite of data-backed assessment tools, this structured approach moves purpose out of abstraction and into practical decision-making - supporting clearer choices in careers, education, leadership, and life transitions.
Who is Becoming You For?
Becoming You is for people who are asking real questions about what’s next - in their work, their studies, or their lives.
People navigating career or life transitions
Students choosing education or career direction
Professionals seeking greater clarity or alignment
Educators, and organizations supporting others - looking to add depth to existing student success or people development programs.
Developed by NYU Stern professor and bestselling author Dr. Suzy Welch, this framework helps people make career and life decisions with more clarity, confidence, and purpose.
Becoming You is trusted by individuals and organizations around the world to deepen self-awareness, foster authentic communication and prepare people for meaning and success in an ever-changing world.
The system combines psychometric assessments and reflective exercises that can be used individually or in team environments.
At it’s core, we believe your purpose is found at the intersection of three things: your Values (what matters most to you), your Aptitudes (how you’re naturally wired), and your Interests (what truly excites you).
The result:
A life and career rich with meaning, impact and growth.
A roadmap to understanding who you are, that you can come back to again and again to help you make career and life decisions that align with who you are.
Becoming You Experiences
Interactive Presentations & Keynotes
Introduction to the Becoming You philosophy incorporating reflective exercises to open attendees up to what living an authentic life means. A thought provoking and inspired experience for all. Ideal for upper schools, higher education and organizations.
The Full Program: Group Sessions & Workshops
A customized series of 4 workshops that take small groups through the 3 core areas of Becoming You (Values, Aptitudes and Interests) leveraging psychometric assessments and reflective exercises - leading to the creation of an individualized purpose road-map.
Custom Engagements & Private 1:1 Coaching
Workshops - customized to complement existing education curriculum and team development programs.
Private 1:1 Coaching - meet you where you are to support your career and life journey. Opportunity to follow the full Becoming You curriculum or leverage elements of the system.
About Us
Cora Brady and Courtenay O’Hea are Becoming You coaches and affiliates of NYU Stern Initiative on Purpose and Flourishing, trained directly by Professor Suzy Welch. Together, they bring decades of experience helping people uncover who they are and what they want to do with their lives.
Cora is an entrepreneur and communications leader who has founded and led values-driven marketing and creative firms, working with top brands and teams across North America. She is an experienced speaker and workshop facilitator, known for guiding groups through high-impact conversations about purpose, branding, and values. Cora is a certified executive coach (AoEC).
Courtenay is a certified coach and counsellor who works with parents and young adults navigating life transitions. She brings deep empathy and insight to her work, helping individuals connect with their values and make intentional life choices.
Together, Cora and Courtenay create safe, engaging spaces for students, teams and individuals to reflect, explore, and begin shaping authentic lives that align with who they really are.
Contact Us
Interested in working together? Send us an email and we will be in touch shortly. We can’t wait to hear from you!
hello@becomingu.ca